Overstock.com is based in Utah, and launched in 1999. The online retailer sells everything from furniture, rugs, decor, clothing, kitchen supplies, jewelry and toys.
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If Kroger acquired Overstock.com, it would be yet another grocery chain to partner with an online retailer. Amazon acquired Whole Foods Market for nearly $14 billion in August 2017. Amazon announced it would immediately lower prices at Whole Foods and switch things up for consumers.
Amazon raises price of Amazon Prime monthly memberships https://t.co/yIZBbEA0ls @WHIORadio
— Kara Driscoll (@KaraDDriscoll) January 19, 2018
“This is just the beginning – we will make Amazon Prime the customer rewards program at Whole Foods Market and continuously lower prices as we invent together,” said Jeff Wilke, CEO of AmazonWorldwide Consumer. “There is significant work and opportunity ahead, and we’re thrilled to get started.”
Online grocery shopping is making major gains, according to the Food Marketing Institute’s U.S. Grocery Shopper Trends 2017 report. The number of shoppers buying some of their groceries online jumped to 11 percent in the first quarter compared to 5 percent in 2016, according to the report.
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