The companies together would help customers “unlock the new intelligence hidden within the ever-growing volume of big data,” Teradata said in its announcement.
In late December, Teradata announced a $525 million acquisition of marketing software and cloud-computing services firm Aprimo.
“It was a little surprising that the company chose to do another acquisition so soon following the ink drying on the Aprimo deal,” Michael Nemeroff, an analyst for Los Angeles-based Wedbush Securities, said in an email to the Dayton Daily News.
Nemeroff said the move positions Teradata well in the realm of what he called “big data” or “massive amounts of data” that combine both structured database information and unstructured material, such as videos, social media material and more.
"The big data marketplace is a billion-dollar industry, projected to grow steadily,” Bruce Langos, Teradata chief operating officer, said in an e-mail.
Teradata is acquiring Aster Data’s business, including its intellectual property and technology products, through a merger transaction, Teradata said. The acquisition is expected to be complete in the second quarter this year.
Teradata acquired an initial 11 percent ownership interest in Aster Data last September, and has now agreed to pay an additional $263 million for the remaining ownership interest, net of debt and other expenses. Also Teradata said it expects to get about $21 million of cash at closing.
Nemeroff called Aster a “good company,” but added: “It seems like they paid a little above top dollar for it, in my opinion.”
Wall Street is reacting favorably to the news. Teradata’s stock (NYSE: TDC) rose 5.26 percent Thursday to about $50.08 in mid-afternoon trading.
Teradata has about 400 local employees.
Contact this reporter at (937) 225-2390 or tgnau@DaytonDailyNews.com.