Peterson said they are banking there’s enough demand for them to open a new store in Kettering this fall that will have not just basic, low budget equipment, but a variety of styles and options for someone willing to pay for an Ohio State cane, crutches in their favorite color or a top-of-the-line lift chair.
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“It also takes the idea of aging and gives them a little bit more control over making those items they need more personable and more reflective of who they are,” Peterson said. “They want products that are stylish, that are representative of who they are as individuals.”
Peterson said if he only stocked devices that were covered by insurance at the store there would be less options and styles, so this is a way to bring other equipment styles and home health manufacturers as options in the Dayton area.
He said they started conceptualizing the business model after years of reimbursements for home health equipment changing.
“We’ve watched this industry change and not for the better at a time when there’s so much more baby boomers,” he said.
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The store will sell a range of home health equipment like lift chairs, scooters, rollators, walkers, crutches and canes.
GetActive Health and Wellness will open at 1875 Stroop Road with a ribbon cutting on Nov. 10.
The home health equipment business is renovating a vacant store formerly home to Blockbuster, with the building now owned by Point Properties LLC and represented by Aaron Savino of Miller-Valentine Group.
GetActive Health and Wellness expects to invest about $100,000 into the space improvements and then will also be investing in inventory.
Peterson said as Kettering residents, the owners are interested in starting their business along a high traffic corridor that can also bring the space vacated by Blockbuster back to life.
“It kind of seemed like a natural fit. The city wants to do what they can to make that location for business and for us it has a great visibility,” he said.
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