Mudlick Tap House, 135 E. Second St., is offering a free build-your-own burger with the purchase of a burger through the end of the month.
It started just after the New Year.
The offer is part of the restaurant's campaign to attract new customers and offer an incentive to current ones, Mudlick's co-owner Jennifer Dean said.
“Every month the offer will change to build repeat business,” she said.
The first offer was a free pretzel and beer cheese.
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To redeem the offer, patrons must click “Send Message” on the restaurant Facebook ad.
A message will be sent to the patron’s via Facebook Messenger.
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Instructions on how to redeem the discount are sent once the customer provides his or her email address.
Dean said the restaurant will use the email to send additional deals and information to customers.
"We are not collecting any of your (Facebook) profile information," she said. "I send maybe ten emails (to customers) a year."
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Diners will have 30 days to redeem the offer after receiving the message.
The message reads:
“Valid for one free burger with purchase of equal or lesser value. Maximum of one free order per table. Must show this message via mobile to your server. Not valid with any other offer, discount, or promotion. Excludes tax and gratuity. Expires in 30 DAYS.”
Credit: Mudlick Tap House
Credit: Mudlick Tap House
Build-your-own burgers are made from grass-fed Blackhawk Farms Beef.
The burger costs $11 at lunch with chips and $13 at dinner with fries.
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Topping options include lettuce, tomato, onion, pickles, jalapeños, fried egg, thick-cut bacon, toasted mushrooms, whiskey mushrooms, caramelized onions, white American cheese, pepper jack, cheddar, Swiss, gorgonzola and Feta.
The offer also applies to Mudlick’s vegetarian white bean tabbouleh burger, Dean said.
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